When I launch a marketing campaign from Campaign Manager, can I recover the unsubscription data?
If so, can I interface with the CRM tool?
Good morning Cécile,
you can access this data in two different ways
If you need help with the CRM integration our Professional Services team will gladly support you.
Have a great weekend,
Alternatively, we can offer you as part of our Unlimited Program to use our own Aurea CRM and its integration with Campaign Manager.
This would include to create target groups and segments in CRM, transfer those to Campaign Manager, and after successful execution of the mailing campaign process all engagement metrics (sents, opens, clicks, bounces, unsubscribes) in CRM to trigger sales activities, data quality tasks etc.
Retrieving data ...